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Advertising campaigns

Digital still of the 'show us your reason for being safe at work' campaign.Latest campaigns

Show us your reason for being safe at work

There's more to life than what goes on in your workplace, and this latest campaign encourages people to share those reasons by uploading a photo of their reason for being safe at work.

Photos are then compiled as television ads, to air on Southern Cross station between 6-6.30pm on Sunday nights from 1 April 2012.

To share your reason for being safe at work and take part in our latest campaign, visit

Black Spot Occupation advertisements

The latest WorkSafe advertising campaigns address two black spot occupations

  • transport and
  • health care

These ads engage with the target audiences by portraying the importance of relationships in our lives.

The concepts link with our original Homecomings key messages and each campaign features a 30 second television advert, press and radio ads.

View the current adverts

Previous campaigns

Information on our previous campaign



For further information about the WorkSafe Tasmania campaign, please contact the Campaign Project Manager by emailing

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